Why Are Rolex So Expensive?

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Rolex is unarguably the world’s most renowned luxury’ watch brand. Regardless in case you’re in Russia, France, or the USA, people all over recognize and praise a Rolex watch when they see one.

As the crown of superstar watches, Rolex is one of those extravagance watch brands with overall acknowledgment. Rolex was not exclusively Kennedy’s accuracy gem, however, it is additionally a fundamental piece of film history. But we all know that these rolex watches are expensive but why is it so well that is exactly what we’ll be looking into in this very article.

Some of the reasons why rolex watches are so expensive which we will be looking into in quite some depth are:

  • Rolex Watches Being Meticulously made
  • Long Life Of Rolexes
  • Rolex Watches Hold Their Worth And Some Of Them Even Appreciate In Value
  • Has A History
  • Gold Production
  • An Army of Gemologists
  • Water Impermeability Testing
  • Hand-Assembled Movements
  • The Importance Of Mechanization
  • Multiple Research Facilities
  • Rolex’s Use Of 904L Stainless Steel

Don’t worry we’ll be looking into each and everyone of these factors at length in a bit

Rolex Watches Have Been Used In Many Movies Like The James Bond Movies

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1. It is meticulously made

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Of course, everyone in the extravagance watch business says that, yet Rolex super would not joke about this. Rolex is gathered by hand and utilize only the best, controlling both cycle and materials. On the off chance that a watch is jewel set, you can be certain that each pearl is inside immaculate (and that it was put there by one of the 20 or more experts that Rolex utilizes just to sit diamonds).

Its solitary platinum is 950 platinum, its lone gold is 18K. Its 18K pink gold is an exclusive composite called Everose. Its clay is an extra-hard, exclusive artistic considered Cerachrome that is basically difficult to scratch and doesn’t change tone with UV openness.

Indeed, even its steel is restrictive Rolex utilizes just a combination called Oystersteel, a 904L steel of the kind additionally utilized in the avionic business for its protection from erosion.

2. A Rolex will last long

These watches are not delicate. Changes in temperature, elevation, development, and dampness that would spell the finish of other extravagance watches don’t appear to do anything to a Rolex. Edmund Hillary, the principal man to culmination Everest, got to the top with a Rolex Oyster Perpetual on his wrist.

Many years after the fact, in 1994, high elevation mountain dweller Ed Viesturs got a Rolex Explorer II subsequent to summiting three of the world’s 8,000-meter tops Everest included and proceeded to wear it as he vanquished the rest. He’s actually wearing it today.

3. A Rolex holds its worth

Some of the time it even appreciates. Its assortments have a steady, recognizable appearance and the brand has never been outdated or entangled in outrage.

4. Every serious watch collector seems to own a Rolex

Particularly the famous people. Justin Theroux, Rihanna, David Beckham, Bono, Drake, The Weeknd, Ed Sheeran, Bruno Mars, Jay-Z, Bruce Springsteen, and Justin Bieber. Also James Bond himself.

And afterward there are individuals who get paid to wear the Rolex, who are seemingly the most amazing brand envoys of any extravagance watch brand, a rundown that incorporates Chris Evert, Lindsey Vonn, Sonya Yoncheva, Roger Federer, Jack Nicklaus, and Tiger Woods.

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5. Rolex’s Use Of 904L Stainless Steel

To make them stand apart from the group, Rolex gives its luxury watches a work of art, unparalleled plan. This incorporates the utilization of value-treated steel, 904L. This steel type is a lot more grounded and shinier than the ordinary 316L steel, which is ordinarily utilized by different watchmakers.

904L tempered steel isn’t simply costly yet in addition difficult to make. Rolex began utilizing this steel (typically alluded to as Corrosion-Resistant Superalloy) widely in 2003.

Considering all Rolex watches are typically made in-house, most existing instruments and machines were supplanted to deliver 904L treated steel. It takes exceptional abilities and additional work to produce this steel type. Henceforth, most watchmakers keep on depending on the 316L steel. Subsequently, Rolex is most likely the lone watch organization to utilize 904L steel.

6. Multiple Research Facilities

Rolex has an exceptionally remarkable Internal Research and Development division. They have different expert labs and offices where analysts and researchers work on new Rolex watches and assembling procedures.

Rolex needs to guarantee that they have the best group in these labs and offices. Thus, they like to utilize profoundly prepared researchers in their science lab for research on oils and oils utilized in their machines.

Other extraordinary offices of Rolex incorporate a pressure test space for testing watch developments, cases, and wristbands. The organization likewise has a live with a few electron magnifying lens and gas spectrometers, where research on metals and different materials happens.

7. The Importance Of Mechanization

As outstanding amongst other watch marks out there with popularity, Rolex has widely put resources into machines the vast majority of which are as robots.

In its lord supply room, the organization utilizes these robots to aid dull works like bundling, recovery of plate containing parts, or finishing the get together of Rolex watches. That, yet Rolex likewise utilizes robots in the underlying phase of cleaning watches before human laborers dominate.

8. Hand-Assembled Movements

Notwithstanding the way that Rolex utilizes robots for creation, the errands performed by machines and robots are really straightforward ones. These incorporate arranging, inventoriing, and recording. Truth be told, watch developments and arm bands are normally hand-gathered. Before watches are shipped off COSC for chronometer accreditation, they are frequently twofold checked and tried by people to guarantee high caliber.

9. Water Impermeability Testing

Rolex watches accompany noteworthy impermeability. Some are even water-safe up to 300 meters (for example Rolex Submariner watches). To affirm water-obstruction levels, each Rolex jump watch is normally tried under compressed tanks, at that point outside in genuine water. In the mean time, to test Rolex DeepSea watches, Rolex frequently utilizes a high-pressure water tank that has been extraordinarily re-created through COMEX.

10. An Army of Gemologists

To ensure they generally present first rate extravagance watches to buyers, Rolex utilizes a gigantic group of gemologists. These experts help with buying, testing, and setting valuable materials, including gold and jewel, onto different rich models.

Moreover, the organization utilizes conventional goldsmiths to help with hand-picking and hand-setting jewels and valuable stones.

11. Gold Production ( Uses Gold )

Rolex is promoted similar to the solitary watchmaker to deliver their own gold. This clarifies why some gold models highlight arrangements of the most costly watches. Rolex normally refines 24K gold into 18K yellow, white, or Everose Gold for their items.

Moreover, some other factors that complement the price factor of rolex watches are

  • High demand
  • Low supply
  • Limited production


Since its watches are legitimate, rich, and have imperative precision, those keen on having a choice sparkling star on their wrist ordinarily focus on Rolex.

Be that as it may, Rolex producing is no simple accomplishment. It requires right around a whole year for the brand to make one new assortment since they need to guarantee the immaculate nature of each watch.

Hopefully, this article was helpful in answering some of your Rolex-related questions. If you have any further clock/watches-related question, feel free to use the comment section below. And if you want to read an interesting article on why clocks don’t appear in dreams, we have a great article on just that so do give it a click if you are interested “Why don’t clocks appear in dreams? Clocks and dreams!Opens in a new tab.“. Here is also a link about the history of clocks if you want to give that a look “History of timekeeping devicesOpens in a new tab.

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