Why Are Rolex So Expensive? (An Insight)


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Rolex is unarguably the world’s most renowned luxury’ watch brand. Regardless of where you are in Russia, France, Japan, Germany or the USA, people all over recognize and praise a Rolex watch when they see one.

As the crown of superstar watches, Rolex is one of those luxury watch brands with a global popularity. It has become so rooted in the watch-universe that it has also been featured in a tonne of famous films like James Bond

And it is also quite famous about rolex watches that they can be quite expensive, so today we decided to look into this very topic and answer “Why Are Rolex Watches So Expensive”, so without further ado, let’s get right into it

Some of the main reasons why rolex watches van be expensive are:

  • Rolex Watches Being Meticulously made
  • Long Life Of Rolexes
  • Rolex Watches Hold Their Worth And Some Of Them Even Appreciate In Value
  • Has A History
  • Gold Production
  • An Army of Gemologists
  • Water Impermeability Testing
  • Hand-Assembled Movements
  • The Importance Of Mechanization
  • Multiple Research Facilities
  • Rolex’s Use Of 904L Stainless Steel

Don’t worry we’ll be looking into each and everyone of these factors at length in a bit

Rolex Watches Have Been Used In Many Movies Like The James Bond Movies

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1. It is meticulously made

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Of course, everyone in the luxury watch business says that, yet Rolex super would not joke about this. Rolex is made by hand and utilizes only the best components, controlling both cycle and materials. If a watch is jewel set, you can be certain that each pearl is inside immaculate (and that it was put there by one of the 20 or more experts that Rolex utilizes just to fit diamonds).

Its solitary platinum is 950 platinum, its lone gold is 18K. Its 18K pink gold is an exclusive composite called Everose. Its clay is an extra-hard, exclusive artistic considered Cerachrome that is basically difficult to scratch and doesn’t change tone with UV openness.

Indeed, even its steel is restrictive Rolex utilizes just a combination called Oystersteel, a 904L steel of the kind additionally utilized in the avionic business for its protection from erosion.

2. A Rolex will last long

These watches are not delicate. Changes in temperature, elevation, movement, and moisture that would spell the finish of other luxury watches don’t appear to do anything to a Rolex. Edmund Hillary, the principal man to culmination Everest, got to the top with a Rolex Oyster Perpetual on his wrist.

Many years after the fact, in 1994, high elevation mountain dweller Ed Viesturs got a Rolex Explorer II subsequent to summiting three of the world’s 8,000-meter tops Everest included and proceeded to wear it as he vanquished the rest. He’s actually wearing it today.

3. A Rolex holds its worth

Some of the time it even appreciates. Its assortments have a steady, recognizable appearance and the brand has never been outdated or entangled in outrage.

4. Every serious watch collector seems to own a Rolex

Particularly the famous people. Justin Theroux, Rihanna, David Beckham, Bono, Drake, The Weeknd, Ed Sheeran, Bruno Mars, Jay-Z, Bruce Springsteen, and Justin Bieber. Also James Bond himself.

And afterward there are individuals who get paid to wear the Rolex, who are seemingly the most amazing brand envoys of any extravagance watch brand, a rundown that incorporates Chris Evert, Lindsey Vonn, Sonya Yoncheva, Roger Federer, Jack Nicklaus, and Tiger Woods.

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5. Rolex’s Use Of 904L Stainless Steel

To make them stand apart from the group, Rolex gives its luxury watches a work of art, unparalleled plan. This includes the utilization of value-treated steel, 904L. This steel type is a lot more grounded and shinier than the ordinary 316L steel, which is ordinarily utilized by different watchmakers.

904L tempered steel isn’t simply costly yet in addition difficult to make. Rolex began utilizing this steel (typically alluded to as Corrosion-Resistant Superalloy) widely in 2003.

Considering all Rolex watches are typically made in-house, most existing instruments and machines were supplanted to deliver 904L stainless steel. It takes exceptional abilities and additional work to produce this steel type. Henceforth, most watchmakers keep on depending on the 316L steel. Subsequently, Rolex is most likely the lone watch organization to utilize 904L steel.

6. Multiple Research Facilities

Rolex has an exceptionally remarkable Internal Research and Development division. They have different expert labs and offices where analysts and researchers work on new Rolex watches and assembling procedures.

Rolex needs to guarantee that they have the best group in these labs and offices. Thus, they like to utilize profoundly prepared researchers in their science lab for research on oils and oils utilized in their machines.

Other extraordinary offices of Rolex include a pressure test space for testing watch movements, cases, and wristbands. The organization likewise has a live with a few electron magnifying lens and gas spectrometers, where research on metals and different materials happens.

7. The Importance Of Mechanization

As outstanding amongst other watch marks out there with popularity, Rolex has widely put resources into machines the vast majority of which are as robots. In its lord supply room, the organization utilizes these robots to aid dull works like bundling, recovery of plate containing parts, or finishing the get together of Rolex watches. That, yet Rolex likewise utilizes robots in the underlying phase of cleaning watches before human laborers dominate.

8. Hand-Assembled Movements

However, the way that Rolex utilizes robots for creation, the errands performed by machines and robots are really straightforward ones. These include arranging, inventoriing, and recording. In fact, watch movements and armbands are normally hand-gathered. Before watches are shipped off COSC for chronometer accreditation, they are frequently twofold checked and tried by people to guarantee high caliber.

9. Water Impermeability Testing

Rolex watches accompany reliable water resistance. Some are even water-resistant up to 300 meters (for example Rolex Submariner watches). To affirm water-resistance levels, each Rolex dive watch is normally tried under compressed tanks, at that point outside in genuine water. In the meantime, to test Rolex Deepsea watches, Rolex frequently utilizes a high-pressure water tank that has been extraordinarily re-created through COMEX.

10. An Army of Gemologists

To ensure they generally present first-rate luxury watches to buyers, Rolex utilizes a gigantic group of gemologists. These experts help with buying, testing, and setting valuable materials, including gold and jewel, onto different rich models. Moreover, the organization utilizes conventional goldsmiths to help with hand-picking and hand-setting jewels and valuable stones.

11. Gold Production ( Uses Gold )

Rolex is promoted similar to the solitary watchmaker to deliver their own gold. This clarifies why some gold models highlight arrangements of the most costly watches. Rolex normally refines 24K gold into 18K yellow, white, or Everose Gold for their items.

Moreover, some other factors that complement the price factor of rolex watches are

  • High demand
  • Low supply
  • Limited production

Conclusion

Since its watches are legitimate, rich, and have imperative precision, those keen on having a choice sparkling star on their wrist ordinarily focus on Rolex. producing Rolex is no simple work. It requires right around a whole year for the brand to make one new assortment since they need to guarantee the immaculate nature of each watch.

Hopefully, this article was helpful in answering some of your Rolex-related questions. If you have any further clock/watches-related question, feel free to use the comment section below. And if you want to read an interesting article on why clocks don’t appear in dreams, we have a great article on just that so do give it a click if you are interested “Why don’t clocks appear in dreams? Clocks and dreams!Opens in a new tab.“. Here is also a link about the history of clocks if you want to give that a look “History of timekeeping devicesOpens in a new tab.

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